BARBARA KOPPLE DIRECTS AMERICAN GREETINGS “THANKLIST” CAMPAIGN
FOR MULLEN
FOR MULLEN
Two-time Academy Award winner Barbara Kopple (Harlan County, USA and American Dream) directed five documentary short films encouraging people to thank those who’ve made a positive impact in their lives. The films for American Greetings and Mullen Advertising, Boston, each focus on an individual’s “ThankList” as the subjects thank friends, family members or mentors for helping them through a pivotal moment in their lives. ADWEEK writes about the campaign.