Complementing the skills of our esteemed directors, Nonfiction’s executive staff, producers and crew are hands-down some of the most talented working in the commercial industry today. We are innovative problem solvers who analyze each project’s goal, from the simple to the Never-been-done-before to create unique production methodologies to capture the authentic. With collaboration at the heart of every project we do, production is all about doing great work and having a great time doing it.
Author Archives for adminnonfict
Post complements production, and Nonfiction’s editors, with their deep experience crafting documentary stories in commercials, content and film, are available to work hand in hand with the directors to create engaging stories and meet clients’ goals.
We have an extraordinary understanding of the delicate process of “casting” real people and finding stories that will resonate with audiences. Whether for a client-sponsored piece intended for film festivals or an advertising project of commercials and online short films, the process at Nonfiction involves extensive documentary-style research coupled with the rigors of the commercials world’s requirements to find the stories and personalities that will bring authenticity to the message.
The changing landscape presents brands with new and unique opportunities to reach viewers who want to be entertained by the documentary genre in the many forms it now takes. Documentaries are deep within Nonfiction’s DNA and authentic content the cornerstone of what we do. We are available for project development on all levels – from the expansion of an initial concept for spots into webisodes or short films to the development of original ideas for documentary shorts or features for film festivals and beyond.
ADWEEK features Barbara Kopple’s series of documentary shorts celebrating gratitude for American Greetings and Mullen Advertising.
The late and beloved documentary filmmaker Albert Maysles inspired the creation of a company, our own Nonfiction Unlimited.
Rory talks about the inspiration behind her Oscar-nominated documentary Last Days In Vietnam.
LJ talks to SHOTS about her love of street art, the beach, and what she thinks of the ad industry.
THE DAILY SHOW
Director Tracy Droz Tragos follows up her Rich Hill documentary win at the Sundance Film Festival with a trip to The Daily Show with Jon Stewart
New York Times’ Geoffrey O’Brien reviews Steve James’ documentary about the legendary film critic Roger Ebert, Life Itself, and deems it a “Critics’ Pick”.